• Marketing Conundrum from 2018 to 2020

    Setting budgets for your business can be one of those important to-do’s that stays at the top of your list for a long time before it gets tackled. Small businesses, especially ones where employees wear [...]

  • Top 5 Marketing Trends for 2017

    What is your marketing strategy for 2017? As you evaluate marketing trends and try to determine how to prioritize and invest your marketing budget, keep your overall business goals in mind. Using the newest or coolest [...]

  • data analysis wizard

    How to Be a Wizard: Data Analysis can seem like alchemy, but it’s not so hard to make it work magic for you

    Data analysis offers a world of possibilities, but it can be intimidating. Companies like Facebook and Google use phone location data to determine how busy restaurants are at certain times of the week, and target advertisements at you based on the reading level [...]

  • 10 Signs your Business Needs Professional Marketing Help

    10 Signs that Your Business Needs Professional Marketing Help

    Many companies believe that they can do their business marketing in-house, especially if the majority of their marketing is going to be done online. However, online marketing requires much more thought and effort than simply [...]

  • What if Your Body Had a Voice? Hmm . . . I Thought It Did.

    I love working in marketing and PR. I especially love that so many of our clients are in health care. It’s an area of life that I’m not only passionate about, It actually excites me [...]

  • Maximizing ROI of Advertising Dollars

    Has your company placed ads in newspapers or on the radio only to find that nobody responds? Marketing dollars should never be squandered! Many companies think they understand what media their clients listen to, read [...]