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Integrated Marketing

  • Thought Leadership Must be Authentic to be Effective

    The fastest way to prove you are a jerk is to call yourself are a thought leader.  This is my new favorite way of discussing thought leadership. Le’ts face it, not everyone can be a [...]

  • Do You Need a PR Coach?

  • 10 Signs your Business Needs Professional Marketing Help

    10 Signs that Your Business Needs Professional Marketing Help

    Many companies believe that they can do their business marketing in-house, especially if the majority of their marketing is going to be done online. However, online marketing requires much more thought and effort than simply [...]

  • What if Your Body Had a Voice? Hmm . . . I Thought It Did.

    I love working in marketing and PR. I especially love that so many of our clients are in health care. It’s an area of life that I’m not only passionate about, It actually excites me [...]

  • What Does Healthcare Marketing Look Like in the Wake of the Affordable Care Act

    Now that the deadline has passed for health insurance under the Affordable Care Act, many people are wondering, “What’s going to happen next?” Individuals, families, employers and those who work within the healthcare industry are [...]

  • Maximizing ROI of Advertising Dollars

    Has your company placed ads in newspapers or on the radio only to find that nobody responds? Marketing dollars should never be squandered! Many companies think they understand what media their clients listen to, read [...]

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