As a public relations and integrated marketing agency, we stay abreast of what’s new in the marketing world, and Artificial Intelligence (AI) is high on our [...]
When news of a recession looms, the marketing budget is often one of the first items on the chopping block. For many companies, maintaining or [...]
Social media is a powerful tool for brands, and unless there is a massive shift in users’ habits and attitudes, its value will only continue to increase in the coming years. But social media platforms [...]
Your business brand is not only a symbol of value but an important tool that can enhance your company’s reputation. A good brand is easy to sell, making it possible to attract prospects, build trust, [...]
What is your marketing strategy for 2017? As you evaluate marketing trends and try to determine how to prioritize and invest your marketing budget, keep your overall business goals in mind. Using the newest or coolest [...]
In today’s instant access, multi-platform online world, maintaining a consistent marketing message and a strong brand presence is more important than ever. With the rise of social media technology, information on your company is available [...]
On September 26, Golf Hall of Famer and seven-time major winner Arnold Palmer passed away at his home in Pittsburgh. Widely regarded as one of the greatest golfers of all time, Palmer is also famous [...]
Has your company placed ads in newspapers or on the radio only to find that nobody responds? Marketing dollars should never be squandered! Many companies think they understand what media their clients listen to, read [...]